Federated Distributors, Inc. once again participated in the Ultimate Food show experience last August 5-8, 2015 at World Food Expo Marketplace held at SMX Convention Center, MOA, Manila.
The biggest and most visited booth in the expo offered the attendees an extravagant bundling, price-off promotions and value packs with impressive premium items in preparation for the holidays.
FDI also held a very well-attended cooking demonstration entitled “Philips Gold and Ceres Party Delights Fusion” and “Sweet & Savoury by Hormel Foods,” featuring its latest luncheon meat brand, Philips Gold Luncheon Meat, together with well-known brands such as Ceres Juice, Spam Luncheon Meat and Skippy Peanut Butter.
Philips Gold Luncheon Meat cooking demonstration delighted numerous guests as it was presented on stage together with Chef Patrick Santos and the latest Philips Gold Luncheon Meat Brand Ambassador, Ms. Michele Therese Gumabao.
The first ever sampling activity for the newly acquired ConAgra brands by FDI, Reddi Wip, Blue Bonnet and Pam, was also held here in WOFEX Marketplace 2015.